
Good marketing leverages technology - meaning, you do the work once, and  you leverage a system to repeat that effort again, and again, and  again. Flyers are simply not efficient, as you have to "pound the  ground" handing them out or stuffing them under windshield wipers. The  most leverage you can use with flyers is paying someone else to do  it...and unless you know the person doing the work, you're risking them  walking away from you and dumping all your flyers in a dumpster and  hanging out at Starbucks instead of handing them out.
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